WSHCC Takes Proactive Approach to Hispanic Business Development

The development of economic opportunity for Washington's Hispanic population presents a unique set of challenges including language, culture, prejudice and the traditionally disadvantaged role of the Hispanic in American society.

The Washington State Hispanic Chamber of Commerce ("WSHCC") has adopted a mission "dedicated to the advancement of the Hispanic business community in the state of Washington through economic, political and educational initiatives."

To realize this mission, WSHCC has instituted a variety of programs seeking to develop and maintain Hispanic-owned businesses (both new and existing), advocate for governmental action favorable to the Hispanic business community and create programs to facilitate participation of Hispanic youth in business.

As with most business organizations, especially chambers of commerce, special emphasis is put on networking. Each month, a "meet and greet networking breakfast" is held where participants are encouraged to market their goods and services to their colleagues. The WSHCC website provides abundant links to other chambers of commerce (e.g. the United States Hispanic Chamber of Commerce), Hispanic business groups and business resources (e.g. the SBA).

WSHCC's commitment to youth is illustrated by its scholarship committee, known as Futuro Hispano Scholarships, which has awarded scholarships to many well-deserving high school and college students. Also, the WSHCC website provides an excellent listing of other scholarship-related resources for Hispanic students.

WSHCC maintains an employment page on its website, where job opportunities may be sought or posted. This page also connects to other Hispanic employment resources.

Audrey Riviera-Godwin, Secretary and Acting Executive Director, noted the challenges facing WSHCC: "One of the biggest challenges facing the chamber is getting to the Hispanic business community to see us as a resource for access to programs and other businesses that would help them grow their businesses. The chamber has been in a state of reorganization for the last couple of years, getting a clearer vision of who our constituents are and how best we can serve them. We now have to work really hard to prove that we best serve Hispanics in business with the resources in terms of access to government programs, capital, education and legislators.

"Our relationship with other Hispanic resources in the area are really in their infancy. We are trying to create mutually beneficial relationships with other organizations because we all are filling different needs for the community. That will enable us to be seen as a resource for a variety of information without having to provide all of the services. There are many good organizations trying to serve our community, so we believe that by using our website and our monthly meetings as a means of promoting each other, we serve our constituency well."

In keeping with its proactive approach, the WSHCC has recently adopted a number of new programs, including (1) entering into a Strategic Alliance Memorandum signed in July with the Seattle office of the SBA (see accompanying article), (2) creation of the Hispanic Women's Network and (3) quarterly seminars for small business owners.

WSHCC's members consist of small to medium sized businesses, family-owned business, large corporations, government agencies, professional associations and individuals across the state. It is governed by an all volunteer board of directors composed of ten members hailing from the ranks of business owners to civic and community leaders. The best way to learn more about the chamber is to get involved in one of the standing committees: Board Development, Business and Community Development, Communications, Membership, and Program and Fund Development.


For more information call Audrey Riviera-Godwin at:
(206) 441-8894 or e-mail execDirector@wshcc.com.

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